Cassim Lee


Multimedia Designer / Art Editor / Textile Designer / Fontographer ..etc.

About me

I am a responsible, resourceful and efficient self-starter; a team player and leader with good people skills; and a quick learner with confidence and assertiveness in tackling difficulties.

Cassim Lee


Cassim Lee
Date Of Birth:
Ops, I am a scorpio!
Hong Kong, Earth


"Change the way you look at things and the things you look at change."
- Michael Michalko


MiddleSex University

Bachelor of Science (Honours) Information Technology (Multimedia) This course provides a broad base of computing competencies with an in depth focus on the design, planning, construction and evaluation of multimedia systems and software. London / Hong Kong

First Institute of Art and Design

Certificate of Commercial Graphic Design This Course will develop students' creative, imaginative, and practical skills. It also provides a solid theoretical base and practical techniques for commercial design. It provides student with up-to-date insights into creative uses of design and technology including real case studies. Hong Kong


Hong Kong Education City Limited

Senior Multimedia Designer Hong Kong Education City is a wholly owned subsidiary of the Education Bureau (EDB). I am in the Multimedia team and mainly responsible for creating, maintaining and keeping the company’s website updated on technology trends (such as responsive CSS framework including Bootstrap) with a focus on the UI/UX Design from concept to implementation. I have to work closely with programmers and project/curriculum officers from time to time in the online teaching projects for parents, teachers, students and schools in Hong Kong. I also need to coordinate some outsource projects, such as create internal and external Content Management System (CMS), HK Schools Directory, seasonal interactive ecards for the Secretary for Education and the Permanent Secretary for Education.

Oriental Press Group

Deputy Web Design Supervisor At the beginning, I set up an art team of 9 artists for the Financial Section of The Sun (太陽報), which was a newly published daily newspaper by that time.
In Jan 1999, I was transferred to the News Section as a Vice Supervisor to supervise over 30 artists at the same time. I had to arrange the time-schedule, control manpower and make sure the journal was published on time.
Since Feb 2000, I was assigned to setup a Web Design Department. It comprised of 7 web designers. We launched the ( ) in 2001 which is still an active website until now. I am involved in web design, multimedia production and the technical maintenance for a lot of promotional items such as newspaper ads, magazine ads, promotional card, customer email, flash animation.

Apple Daily

Senior Designer I set up a new Art Department for the sales-support teams. I supervised 3 teammates and worked together on a number of supplements for Apple Daily. We created a lot of promotional supplements and tabloids.

Ming Pao

Art Editor I designed the journal pages layout for the Editor and made illustration graphic for the daily news.

Hong Kong Economic Times

Graphic Designer I supported all kind of financial chart and data output. Besides, I had to design logo, graphic chart, illustration graphic for the daily news.

Affirm Heart Ltd.

Junior Fashion Designer I had to source all materials such as hang tangs, buttons or fabric as ordered by clients accordingly. I also had to pack all samplings and accessories for the clients and involved in button sewing, pattern block, sketch drawing and some clerical work.

Diane Fries Ltd.

Textile Designer My responsibilities include creating color story and sourcing materials for print ideas. I had to produce scarf, border or any print pattern on my own. I also had to make some graphic, promotional poster and design catalogue/ brochure from time to time.

Compuserve Consultants Ltd.

Fontographer Design all style of Chinese Type-Face for my company and the clients. I also had to do some design job using MAC. Hong Kong


"Creativeness is the only thing that shows our imagination"
- Dim Godswill


  • CSS
  • HTML
  • HTML5
  • PHP
  • XML
  • JQuery
  • Java
  • Javascript
  • Photoshop
  • Illustrator
  • Indesign
  • Dreamweaver
  • Flash
  • Acrobat
  • Premiere
  • Microsoft Office

This website is build on a custom made Responsive Layout framework.


  • Cantonese (Mother tongue)
  • English (Daily use)
  • Mandarin (Survivable)
  • French (Un petit peu)

Development Tools

  • Drupal
  • WordPress
  • Moodle
  • Bootstrap
  • FileZila
  • VM Virtual Box
  • Chrome DevTools
  • Firebug
  • IE developer tools
  • Jsfiddle
  • CodePen
  • GitHub


"Users should not have to wonder whether different words, situations, or actions mean the same thing. Follow platform conventions."
- Jakob Nielsen, Consistency and standards


"Simple is good. "
- Jim Henson, It's Not Easy Being Green: And Other Things to Consider